With the third coming of Bitcoin, will investors jump in? Currently there are several hundred crypto exchanges, more than 700 crypto funds and over $10 billion of crypto assets under management, all poised to take advantage of the recent rebound in crypto prices. Crypto funds constituted some 20% of all hedge fund launched in 2018, while the number of identity verified crypto users doubled in 2018. Despite the bumpy ride crypto assets have had, family offices, hedge funds, pensions funds and endowments are all in the market. Big names like Fidelity, Nomura and CME have also thrown their hats into the institutional crypto ring. Can traditional asset managers be far behind?